URSA — beast energy.
URSA is a 1AK-GROUP battery brand for the economy segment and everyday operation. The brand is focused on a simple and reliable solution for vehicles with standard onboard electrical load.
URSA is suitable for passenger and commercial vehicles where basic starting power, stable operation and affordability are important. These are batteries for clear operating conditions: regular trips, standard electrical equipment and rational cost of ownership.
The brand complements the 1AK-GROUP portfolio in the segment of affordable batteries and helps cover demand from customers who need a practical option without overpaying for extended technological capabilities.
URSA is an image of simple, natural strength. The brand story contains the idea of energy that does not look complicated but confidently performs its function.
The brand is suitable for customers who need a battery without excessive promises: clear, affordable and designed for daily operation.
URSA battery was the winner in the “Industrial and Technical Products” nomination of the “Best Goods of the Republic of Belarus” competition in 2024 and 2025.
The brand portfolio includes economy- and super-economy-class starter batteries for passenger and commercial vehicles.
Key versions include: URSA SLI, URSA Truck / Heavy-Duty, as well as solutions in the electrical power segment.
Brand selection depends on battery class, vehicle type, level of electrical equipment and operating mode.
ZUBR is suitable if a flagship brand with a wide range of versions is needed, including premium, traction and Li-Ion solutions.
VOLAT should be considered for equipment and vehicles where strength, endurance and stable operation under load are important.
ENRUN is focused on modern vehicles with increased energy consumption and energy-management requirements.
THOMAS is suitable for users who need a balance of quality, stability and technology.
MASTER BATTERIES, URSA, ATLANT and EUROSTART cover the mass and economy segments: from a practical choice for everyday operation to a simple solution for vehicles with standard electrical equipment.
1AK-GROUP battery brands are available through the holding’s own distribution network.
In Belarus, batteries can be purchased wholesale and retail directly from the manufacturer through Belinvesttorg LLC and the 1AK.BY online store.
In Russia, sales are handled by OZBATTERIES LLC through its retail network and the 1AK.RU online store.